7:00-8:00AM

BREAKFAST

Included in registration

8:30-11:30AM

General session

Hear from Ashton Jean-Pierre, Magi Fisher, Fer Juaristi, and Jen Olmstead from Tonic Site Shop

12:30-1:30PM

Lunch

Included with registration

7:00AM

registration opens

11:30-12:30PM

Sponsor hour

KEEP IT REAL: A SKINTONES MASTERCLASS

Join us on a transformative journey at our Skin Tones Masterclass, where the art of accurately portraying every skin tone takes center stage! 
Unlock your creative potential and learn how to capture images that authentically represent your clients, no matter their skin tone. Beyond just technicalities, we'll delve into the profound role photographers play in portraying reality through skin tones, ensuring every subject is authentically and beautifully captured.
Our immersive experience will not only help you identify your skin tone “why” but also addresses your current skin tone challenges, allowing immediate improvement.
But here's the most exciting part: You'll have the unique opportunity to apply your newfound knowledge during a live photo shoot. Work with subjects showcasing a range of skin tones using your newfound knowledge. Then, sit down and edit the images, problem solving your editing woes with Charla and Jennefer.

MasterCLASS (optional add-on)

4:00-5:00PM

SPONSOR HOUR and PM BREAK

2:00-4:00PM

CHARLA STOREY & JENNEFER WILSON

2:00-4:00PM

MASTERCLASS
(optional Add-on)

A truly unique master class that warmly invites you to step into the enchanting world of film photography. Whether you're a seasoned film photographer or just beginning your creative journey, this class is your creative haven, where your imagination knows no bounds. Prepare to unlock the magic of double exposures, embrace the whimsy of plastic cameras, and immerse yourself in the hands-on joy of film photography. What truly sets 'Film Magic' apart is that it's not your typical class where you're just an observer. You'll be capturing diverse models right alongside Jennifer, your creative partner. Together, she'll help you craft your unique shots, explore fresh ideas, and discover easy tools to infuse fun into your photography. Nurturing your creative spirit is your unique tool for shaping a voice and perspective that's entirely your own, setting you apart, and making your personal and creative work truly distinctive. You'll not only leave with amazing images but also a fresh, invigorated 

JENNIFER LAWRENCE

Earthy tones of blue, taupe, honey & black will create a serene and botanical design inspired by classic chinoiserie paintings. A blend of old world design will mix with fresh modern accents to create a timeless juxtaposition of style, romantic floral prints & clean lines.

2:00-4:00PM 

STyled shoot
(optional Add-on)

KALEB NORMAN JAMES

There is more to a successful wedding photography business than just taking pretty photos. In this master class we will walk through determining what we’ve found to be the most critical elements to breaking into the luxury market, and creating an intentional brand and business. We will deep dive into the business aspects to help you achieve your goals, and walk you through how we went from just booking whatever came in to booking the weddings that excite us. We will guide you through how we produce work that brings us creative fulfillment, and how we have used that work to elevate our brand. You will have an opportunity to watch how we approach a shoot, and get an inside look at our thought process. Learn how we plan for each wedding day or editorial, and how preparation and groundwork has set us up for success not only with the clients and planners but also fueling our creativity. Learn from our journey (successes and mistakes) and the steps that we have taken to get where we are now.

5:00-7:00PM

master class
(optional Add-on)

DAVID ABEL

5:00-7:00PM 

masterclass
(optional Add-on)

CHARLA STOREY & JENNEFER WILSON

Direct Flash your way to fully booked.  

Your Flash is actually a secret weapon that will help you stand out in what has become an ever-expanding sea of “sameness.”
For years, I chased the elusive perfect client, perfect backdrop, perfect light, perfect pose—the whole perfection saga. I was convinced that sharing that one epic image would get me all the instagram likes and vogue feature that would catapult me to wedding photographer stardom (and a thickly padded bank account). Little did I know, I was drowning my work and my talents in the monotonous deluge of "sameness" that floods all of our Instagram feeds. The solution was jumping up and down in front of my face for years.
I neglected my clients' voices, the ones saying, “We love your candids,” “Can't wait to see the dance photos,” or “Our guests had a blast with you.” I FINALLY started listening. Now, during client consultations, I don't showcase any getting ready shots, 

MasterCLASS (optional add-on)

5:00-7:00PM

PAUL VON RIETER

5:00-7:00PM 

STyled shoot
(optional Add-on)

KALEB NORMAN JAMES

creative outlook for your personal projects and client sessions. If you're looking for a creative and fun class that ignites your imagination, grants you permission to have fun, and encourages you to try new things, then this is the class for you. In the end, it's not just about the final masterpiece; it's about the thrilling journey of creativity.

detail shots, or portraits. Instead, I present a slideshow of gritty, messy, shutter-dragged, direct flash images. This simple change has resulted in doubling my booking average.
Consider it the ace up your sleeve, ready to transform your bookings. In this class, I'll guide you through everything—from equipment to techniques. Learn how to masterfully manipulate light, adapt on the fly to ambient light changes, and discover the art of interacting with and inspiring your clients and their guests. Embracing flash without overwhelming technical complexities has been my secret weapon in 2024, and it can be yours too. In the second half of the class we will put all of those new techniques to work with some hands on practice. Trust me when I say, "2024 is the year of Direct Flash."

And that's not all! By attending, you'll gain exclusive access to our Skin Tones Glowup – your 6 hour gateway to mastering the keys to skin tone success, that you can re-watch any time! Learn, apply, and edit alongside us as you become a master photographer of different skin tones.

Don't miss this chance to elevate your photography skills and tell stories that authentically depict the beauty of diversity. Secure your spot today!

Earthy tones of blue, taupe, honey & black will create a serene and botanical design inspired by classic chinoiserie paintings. A blend of old world design will mix with fresh modern accents to create a timeless juxtaposition of style, romantic floral prints & clean lines.